Social bookmark creating, basically, is a method for users to organize, store, and appearance for bookmarks of resources online. These web sites - like Digg, StumbleUpon, Delicious, etc. - are just a way of storing your "favorites" or bookmarks on the web based level, as opposed to on your browser (like you would by "adding to favorites" in FireFox). These posts and content articles are "tagged" with keywords, that will quietly grow your websites ranking in search engines.
Businesses can harness this power to drive traffic to their websites, articles, videos, and much more; while also increasing the SEO of their website. A great way to boost the "index" of your blog or video (being a YouTube video) on the internet is to index it through social bookmarking sites. Basically, you are creating the back links back to your article/site, that may last for years and help not just drive traffic to your site, but also to increase the PageRank of the site.
While social bookmark creating is a powerful tool, this is one of the online marketing tactics I actually do recommend you use a computerized resource to submit. This is a long term strategy of repeatedly bookmarking multiple articles and videos, to develop yourself over time. Manually submitting to these websites can take up a ton of time that is better spent elsewhere.
Why access it social bookmarking? This is not a complicated technology, and I fully feel that more users is going to be using web-based bookmarking in the years to come. It is important for business owners to get a strong foothold by submitting their OWN articles to these websites (when you control the keywords and knowledge related to the article, as opposed to having someone minus the knowledge doing it.
Also, you're quietly getting visitors or traffic and tapping into the viral power of the bookmark sharing sites, and we all know that long-term traffic strategies would be the key to a successful online marketing campaign for ANY business.
Free Resource for straightforward Social Bookmarking I use an origin called "Social Monkee" which is a free resource that lets you submit to 25 social bookmarking websites with the mobile, all for free! The free option lets you submit one little bit of content a day about bat roosting platforms, which is plenty of for me. There is also a paid version, however i have found the free version works perfectly for me.
I suggest you use this resource to submit your own personal content (even if it is just your actual website right now, or a page on your website) to these directories. It takes merely me a couple of minutes to complete, and has really helped raise the back link traffic to my websites.
The only real downside I have hit up to now with the free version is that it randomly selects the 25 from 100 top bookmarking sites. So, the article won't necessarily undergo your favorite one every single time. They do offer paid versions where you can do this, I just haven't used them yet.